Barry Reiter Talks Syncapse in The Globe

August 12, 2013

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In the Globe and Mail article, "Syncapse Bankruptcy Puts Social Media Marketers on Edge," Barry Reiter is interviewed the bankruptcy of the Toronto-based social media marketing management company. A former Syncapse board member, Barry is quoted as saying, "They (RIM/Blackberry) were far and away Syncapse's biggest customer, and they gradually disappeared as a customer over a couple of years, so that was a giant challenge... The other challenge was that we didn't have as quick or as big adoption by replacement customers as we might have wanted."

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